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Thing Wrong With Romney’s Ad

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Don’t put your own candidate on the defensive

Don’t reject your own party’s policies, ie state flexibility in carrying out policies

Don’t rouse Clinton

Don’t base ad on easily refuted lies

Don’t put specific friends on the defensive: Utah, Nevads, etc.

Don’t throw something out there that’s been already there for a few weeks. The question may just pop up, “Why didn’t you take this up in July when the waiver program was announced?” That ship sailed with your GOP brethren and “sistren” aboard with their megaphones for nearly a month.

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Michael Matheron

From Presidents Ronald Reagan through George W. Bush, I was a senior legislative research and policy staff of the nonpartisan Library of Congress Congressional Research Service (CRS). I'm partisan here, an "aggressive progressive." I'm a contributor to The Fold and Nation of Change. Welcome to They Will Say ANYTHING! Come back often! . . . . . Michael Matheron, contact me at mjmmoose@gmail.com

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